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BUILT FOR LISTING AGENTS & FARM-BASED BROKERS

Farm the ZIP.
Not the whole city.

Farming works when you know which doors are worth knocking. The county roll already tells you who has held longest, who is over 65, who lives somewhere else, and whose exemption just changed. That's a mail list of a few hundred instead of a postcard blast to twelve thousand.

7 days free · no card · Pro is $25/mo founding
HOW YOU'D ACTUALLY USE IT

Four steps, start to finish.

STEP 1 · PICK

Choose your farm

Start with a ZIP or draw the neighbourhood you already work. See turnover rate, median hold time and how it compares to the ZIPs next door.

Farm Report
STEP 2 · SCORE

Find the movers

Long holds, over-65 exemptions, absentee owners, recently dropped homesteads — the households where a move is statistically closer than average.

Filters + owner type
STEP 3 · MAIL

Export the list

Owner name and mailing address for exactly those households, straight to CSV for your mail merge — not a rented list, the county's own record.

CSV export
STEP 4 · HOLD

Farm it for years, not weeks

Save the farm as a monitor. New transfers, value jumps and exemption changes in your ZIP land in your brief — so you're first to the conversation.

Monitors + briefs
WHAT IT LOOKS LIKE

A few questions, one sitting.

The whole farming workflow is about three questions long.

tex> single family in 78641 held more than 20 years with an over-65 exemption
→ deed-date window applied · exemption records checked · homestead status confirmed
ranked by hold length · lit on the map · owner mailing addresses in the results list
tex> how does turnover here compare to the ZIPs around it?
→ turnover rate and median hold time versus neighbouring ZIPs · charted
tex> now show me the absentee owners in the same ZIP
→ mailing address ≠ property address · second mail list, different message
Two lists, two letters — the long-hold retiree gets a different postcard than the out-of-state landlord. Export both, save the ZIP as a monitor.
SIGNAL INTELLIGENCE

How the sources get joined.

Two joins produce almost every farming list worth mailing. No single record below means much on its own — the signal is the join, and every ingredient stays inspectable so you can check the working.

Likely seller
APPRAISALabsentee mailing+APPRAISALlong hold+APPRAISALhomestead dropped+DEEDestate transfer

A household on its way out, months before a listing exists.

Deed part: Burnet, Hays, Williamson. Rest: all 13.

Absentee landlord
APPRAISALmailing ZIP ≠ situs ZIP+APPRAISALno homestead+APPRAISALlong hold

Owners who don't live there. The highest-yield mail list in most ZIPs.

All 13 counties — no deed layer needed.

WHAT YOU'RE ACTUALLY BUYING

The parts that matter to you.

FARM REPORT

One ZIP, fully worked

Turnover rate, median hold times, absentee share, likely-to-list households and how the ZIP compares to its neighbours. Printable and exportable. Trials include one ZIP of your choice.

LIKELY-TO-LIST SIGNALS

Hold time, age, absence

Long holds, over-65 and disabled exemptions as an age proxy, out-of-state mailing addresses, dropped homesteads. The four honest predictors in the public record.

MAIL-MERGE EXPORT

Owner names and addresses

Every filtered view becomes a CSV with owner name and mailing address, straight from the county roll. 1,000 records a month on Pro.

THE NEIGHBOUR QUESTION

Answer it in ten seconds

"What did the house behind me appraise for?" is the most common question at every open house. Now you answer it on your phone, on the spot.

FARM MONITORING

Be first, not fifth

Save your farm and get briefed when something changes — a transfer, a value jump, a dropped exemption. The conversation before the sign goes up.

LISTING PREP

Walk in knowing the file

Improvement detail, value history, exemption status and flood exposure for the property you're about to pitch on — before the appointment, not after.

Where our coverage stops Two things to be straight about. Texas is a non-disclosure state, so no one publishes actual sale prices — this is appraised-value data, not sold comps, and it does not replace your MLS. And hold-time figures come from the deed feed, which runs deep in Burnet, Hays and Williamson; in the other ten counties you get appraisal-side signals but shallower ownership history. Check your farm's county before you build a plan on it.
FREE · NO ACCOUNT NEEDED

From The Brief

Free intel briefs on Texas land — transmission corridors, realtor farming data, and the critical-minerals land rush. We publish what we find while building the maps — every post cites its sources and every number comes from a query we actually ran.

Not ready for a trial?

Read The Brief instead. It's free, there's no account, and it's the honest way to see whether this data is any use to you before you pay for it.

Read The Brief →

The plan we'd put you on.

One agent, one seat. Annual Pro is the one worth looking at — it unlocks every Farm Report ZIP instead of two a month.

FOUNDING PRICE · RECOMMENDED FOR YOUR TRADE
Pro
$25/mo
$50/mo after founding closes · or $250/yr — two months free
  • 1 seat
  • All four maps, full dossiers, every filter
  • Tex AI analyst — standard cap
  • 5 monitors with change briefs
  • 1,000 CSV records per month
  • Farm Reports: 2 ZIPs monthly · every ZIP on annual
Start your 7-day free trial

Already sure? Subscribe now — $25/mo founding →  ·  annual saves two months

Working as a team? Team is $150/mo founding ($300 regular) with 5 seats and unlimited monitors.

Test it on your own ground.

Seven days, full access, no card. Run it against the ZIPs, counties or addresses you actually work and see whether it's worth what we say it is.

Or just read The Brief — free, no account.
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